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WP-Tonic 245: Does the Genesis Framework Have a Future in a World of Theme & Page Builders?

November 11, 2017 by Jonathan Denwood 5 Comments

This entry is part 28 of 30 in the series WP-Tonic Roundtable
WP-Tonic 245: The Genesis Theme Framework

Sallie’s Note

Neither of the panel’s Genesis enthusiasts was able to participate in this week’s panel. I had a crippling migraine and Jackie d’Elia had a schedule conflict. That makes the discussion somewhat less valuable, or at any rate somewhat less accurate, than it might have been.

One thing people didn’t mention was the fact that page builders like Beaver Builder provide an option to create a custom home page layout that is more user-friendly than the traditional widgetized home page of Genesis child themes. Building pages out of widgets was always kind of a kludge. It was a useful kludge when first created, as it allows you to change the content of the page and keep it updated in a way that doesn’t require code, but it has always been confusing to first-time users of Genesis. The free version of Beaver Builder lets you insert widgets into any page that you use the page builder to create, and everything is right there on an actual page called “home.”

It would be great if StudioPress spent some time seriously re-thinking the approach that child themes have taken to a custom home page layout, so that instead of having to manage the home page widgets in WordPress’ (clunky) widget admin, it’s possible to manage them on the home page.

Regarding the other comments, I would argue that Genesis is and is likely to remain primarily a developer’s framework. Though most child themes do actually make use of the Customizer for things like choice of colors, header image, and logo (and indeed the default Genesis theme options are available in the Customizer), these are not themes designed to allow the user to adjust every possible part of the CSS by using toggles and selectors. (Yes, there are plugins to let you customize Genesis themes in this way, but my own experience of them has been just godawful.)

If you’re a DIY type without code knowledge, Genesis is probably not the way to go. But if you don’t want to spend hours tinkering with your site design and either plan to have a developer build out a custom site design for you or are happy with the way a child theme looks once you’ve selected your accent color(s) and images, Genesis can be very good for the end user. The additional hooks and filters that Genesis provides can make a developer’s work easier, saving clients money by saving development time.

Changes to the framework meant to attract the DIY users that Adam and Kim work with would risk alienating the passionate developer community that has been responsible for the popularity of Genesis. That doesn’t mean that no changes can be made–I’m not the only developer who’s ready to see an alternative to widgetized home pages. But any company that wants to pursue a new market needs to take the needs of its existing market into consideration, and the existing market for Genesis remains pretty strong.

Certainly, if you want to be able to tinker with all the bits of your theme’s design but don’t want to write any code, you could do worse than to check out Astra or the Beaver Builder Theme. If you’re a professional developer, though, you’re more likely to be making a choice between Genesis and something like Underscores.

Original Show Notes

This week on the WP-Tonic Round table, John Locke, Morten Rand-Hendriksen, Mendel Kurland, and Adam Preiser joined show co-host Kim Shivler to discuss whether the Genesis Framework and Themes were impacted and had a future in WordPress based on the future of page builders.

The team started with a discussion of Morten’s GitHub request for a Plain language outline of project, scope, direction, and goals for the WordPress Gutenberg project.

https://github.com/WordPress/gutenberg/issues/3354

Morten explained what he found as he dug into the future of Gutenberg and that it is a much more comprehensive change than a change to the visual editor. He has asked that the project be documented in plain text so that people fully understand it.

People think of Gutenberg as only the visual editor, but it isn’t correct. The concept of Gutenberg surrounds blocks. Everything is a block, and going forward this will include the header, sidebar, footer and everything else inside the view. This hasn’t been communicated to the community.

Main Topic: The Genesis Theme Framework

The main topic of the day questioned if the Genesis Framework and Genesis Themes would be impacted negatively by the rise of page builders.

The team as a whole felt that the Genesis Framework and Genesis Themes tend to be a favorite of developers. Those of us working with Do-it-Yourselfers usually have people select something else.

It was mentioned that Beaver Builder is a page builder that works with the Genesis Framework and Child Themes.

The team felt that the topic was less about whether page builders threatened the Genesis Platforms or if more Do-it-Yourself and people looking for simple solutions was more of a problem.

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Our episode this week is sponsored by INTELLIGENCEWP.Finally, an analytics plugin that provides valuable metrics and results that increase your leads. INTELLIGENCEWP.

This Week’s New Stories

  1. Gutenberg Contributors Explore Alternative to Using iframes for Meta Boxes
  2. Provide plain language outline of project scope, direction, and goals for Gutenberg
  3. From €21,000 to €44,000/monthly: The company rises

This Week’s Panel of WordPress Experts

  • Adam Preiser: from WPCrafter
  • Morten Rand-Hendriksen: from Lynda.com
  • Kim Shivler: from White Glove Web Training
  • John Locke: from Lockedown Design
  • Mendel Kurland: from GoDaddy

What don’t you join us on Facebook every Friday at 9 am PST and be part of our live show where you can a be part of the discussion? https://www.facebook.com/wptonic/

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The post #245 WP-Tonic Friday Round-Table Show: Does The Genesis Framework Have a Future in a World of Theme & Page Builders? appeared first on WP-Tonic: WordPress Support & Small Fixes.

WP-Tonic Roundtable Series Navigation<< Previous PostNext Post >>

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Filed Under: Using WordPress Tagged With: Genesis Theme Framework

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Comments

  1. Steve Horn says

    August 10, 2018 at 5:28 am

    You’re really not fair to Genesis in your choice of words. I’d also say you could use a little of the same harshness towards page builders as they aren’t as easy as someone who doesn’t know a minimal amount of CSS is known to say. Widgetted home pages, sidebars, as well as custom post types, page templates,…. well so many options available in WordPress are assets that should not be all thrown together into a swirl of ignorance and disclaimed in the name us user experience.

    Reply
    • Sallie Goetsch says

      August 10, 2018 at 8:21 am

      It’s not me who wasn’t fair to Genesis: I wasn’t there for the discussion. Adam was very harsh to Genesis and a little too gung-ho on the simplicity of page builders. (No tool makes a person a designer.) I still use Genesis for all my builds, and I’ve written fairly extensively about the trouble we set ourselves up for when we describe building websites–with any tool at all–as easy. (See “Have we been misleading people about WordPress?”)

      Reply
    • Chris says

      August 18, 2018 at 1:48 pm

      My two cents is this:
      As a developer, I find that many genesis themes are just simply designed better than other site themes. And I actually mean they look better on the front end. And if you understand PHP well, then manipulating the Genesis framework is easier than learning to use theme page builders like Avada even.

      But if one does not have a PHP debugger that they use regularly, then I can’t imagine why you would use Genesis.

      Reply
      • Sallie Goetsch says

        August 19, 2018 at 9:49 am

        I think you mean “developer” rather than “debugger,” but you can actually use page-builders togther with Genesis if you want to. I have that set up for some clients, and other things that make it easy for them to make modifications. And I know the Genesis core team is working on Gutenberg compatibility and other interesting things. Genesis is still not for everyone, and never will be. But if the question is whether Genesis has a future, the answer is “Yes, absolutely.”

        Reply
  2. Martin says

    March 19, 2019 at 6:10 am

    Looks like Genesis aims at that market ‘niche’ with in the center people like me who like code (easy with html/CSS, maybe some Javascript), but don’t know a lot about PHP, just enough to manage themselves and take advantage out of the framework. on the bottom end its people who like the Genesis themes and easy configurations build in and they manage themselves with extra plugins for the rest. On top are the developers who just use it as a great timesaver because their clients don’t pay them for coding but for making a great website.

    Looks like discussions about Genesis are therefore somewhat unnecessary except if you take their target market in consideration

    Reply

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