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WordPress Consultant Sallie Goetsch

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You are here: Home / Archives for Content Strategy

Content Strategy

Your Website Is Not a Brochure. It’s a Machine.

March 24, 2015 by Sallie Goetsch Leave a Comment

automobile on the assembly line

Most people persist in thinking of the Web as flat. Building a website is like building a car. It’s made up of moving parts, and its purpose is to take you somewhere. The first thing you have to do is decide is not what it should look like. It’s where you want it to take you. Continue Reading Your Website Is Not a Brochure. It’s a Machine.

Filed Under: Content Strategy Tagged With: Discovery, Site Management

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