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WordPress Consultant Sallie Goetsch

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Places You Don’t Expect to Find Your WordPress Consultant

December 6, 2012 by Sallie Goetsch 2 Comments

Sallie Goetsch silhouetted on a rooftop in El Cerrito, photographing solar panels.

 

A better title for the post might be “Places your WordPress consultant shouldn’t go when she is developing sciatica,” because I’m sure it didn’t help. Strictly speaking, carrying a heavy prosumer camera up a ladder has nothing to do with either WordPress or web development, but it has a lot to do with making sure the client gets the best possible website.

In this case, the client (whose site is almost ready to go live and will appear in the portfolio before the end of 2012) didn’t need anything particularly special in the way of design or development. The gorgeous new Executive Theme from StudioPress was perfect out of the box. (Well, the fonts are a bit small.) What the client needed most was help with copywriting (he’s not a native speaker of English) and overall brand development.

I’d originally asked my client to provide photos, but he didn’t have any on hand, and wasn’t having any luck getting them. So once my husband brought his good cameras back from Holland, I proposed an expedition to take new photos. This turned out to be a good idea, because actually seeing the work my client had done gave me a much better understanding of his business than simply talking to him had, and made it considerably easier to write the copy.

As for why I was the one on the rooftop when my husband is far the better photographer, the answer lies in a quote from the movie “Fried Green Tomatoes”: I’m older and I have more insurance.

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Filed Under: WordPress Consulting

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Comments

  1. Lisa LaMagna says

    January 15, 2016 at 4:59 pm

    What’s next, undersea diving for photos? Oh the lengths you will go to… lucky client.

    Reply
    • Sallie Goetsch says

      January 15, 2016 at 7:18 pm

      Alas, I never learned to use scuba gear. These days most of my adventures involve wrestling with code, though.

      Reply

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